Adi Dassler: biography tare da hotuna

Game da kamfanin "Adidas" ya sani kusan kowa da kowa a duniya, kuma tabbas ga dama, tambaya taso dalilin da ya sa iri ne mai suna a cikin wannan hanya. Saboda haka, da kafa, Adolf (Adi) Dassler, wanda yanzu dauke daya daga cikin mafi nasara kasuwa dukan lokaci. Lokacin da aka haife ra'ayin samar da wannan kamfanin, me ya sa kafa ya yanke shawarar shiga a samar da wasanni tufafi da kuma kayan aiki? Karanta a cikin wannan labarin.

Adi Dassler: biography tare da hotuna

Adolf aka haife shi a farkon Nuwamba 1900 a Herzogenaurach (Bayern). Iyayena sun real workaholic uwar wanke tufafi daga safe zuwa yamma a nasu wanki, mahaifinsa gasa burodi da kuma buns a wani gidan burodi. Adolf yara gajeren mai suna Adi. Dassler Rudolf - da yayana ya kira shi, ko da a cikin adulthood.

Adolf Ros kwantar da hankula, ba za mu iya ce, ko da m yaro. Ya shekaru 14, da haihuwa lokacin da yakin duniya na farko. Ya sosai kananan domin a tsara a cikin sojojin da kuma aika zuwa gaba, amma a wannan lokacin ya yi matukar yawa dauka a babban amfani a cikin kwallon kafa - mafi rare game a Turai. Bayan da yaki, a cikin abin da Jamus da aka ci, kasar da ke cikin wani cikakken arziqi ya ruguje, hauhawar farashin kaya da kuma rashin aikin yi da jũna a gudu a tseren.

An fara kasuwanci

Kamar da yawa sauki iyali Dassler kasance a kan gab da talauci. Kuma a cikin 1920 da suka zo tare, suka yanke shawarar shirya wani iyali kasuwanci domin yi na takalma. A taron, an yanke shawarar canza wanki dakin na iyali mahaifiyar. Duk sauran sun yanke shawarar yin improvised. Alal misali, Adi Dassler da ciwon kome kirkiro na tsohon keke kerarre inji ga yankan fata.

The mace ɓangare na iyali - mahaifiyarsa da 'yar'uwa - An sanya wani abin kwaikwaya, amma wani mutum - Adolf Rudolf kansa shugaban iyali - aka tsunduma a yankan da takalma. Hakika, yin takalma, suka yi ta farko da samun wasu kwarewa, don haka da farko kayayyakin su ne silifa suka kroili na soke zama soja tufafin, da kuma tafin da aka yi na haihuwa tayoyin. Sai ya juya daga cewa Rudy yana da kyau a shi zuwa ga sayar da kayayyaki, da kuma Adolf - to sarrafa samarwa. Ya ke kuma mai girma a tallan kayan kawa takalma.

A heyday na samarwa

Bayan 4 shekaru a cikin kamfanin ya riga dozin ma'aikata, har da 'yan uwa. Da suka gudanar don samar da 50 nau'i-nau'i a kowace rana. kamfanin "Dassler Brothers Shoe Factory" da aka hukuma da rajista a 1924. A 'yan'uwa sun kasance sosai daban-daban, amma sun ci gaba da juna. M, Rudolph ya wauta, m na 'yan mata, ya saurari jazz, da kuma ta doke a kan wani pear, da kuma Adi Dassler, da bambanci, ya yi shiru da kuma kwantar da hankula ilimi wanda son ya fitar da a kwallon kafa.

Shi ne da soyayya ga wasanni da gudummawar da cewa Adolf sau daya yanke shawarar yin real kwallon kafa takalma da zangarniya. Wannan ya faru a shekara ta 1925. A sa'an nan, kuma akwai na farko studded takalma. Ta zo da liking na 'yan wasa, da kuma Dassler fadi umarni. Bugu da studded takalma, da factory kuma samar wasanni silifa. Saboda haka, samar da ya girma, kuma ya zama dole ga tunanin wani sabon gini a gare shi.

Irin wannan damar da 'yan'uwa ya bayyana riga a 1927. Tare da sabon ginin da damar da su rubanya ma'aikatan ma'aikata. Haka ya shafi cikin adadin samar da takalma.

Olympic "Dassler"

Adi Dassler da ɗan'uwansa Rudolf kasance gaba daya wuya a wurin aiki a ma'aikata. Kowane sabon model na Adolf kokari ta kaina a lokacin wani wasan kwallon kafa. Tare da wani sabon kalaman na ci gaba da gasar wasannin Olympic, ya fara sa musamman takalma ga karfi da 'yan wasa - rabo. A karo na farko a cikin irin takalma da 'yan wasan sa a Amsterdam a gasar Olympics a 1928. A wasannin na 1932 a Los Angeles, a Jamus dan wasa, da suka taka a cikin takalma na Adi Dassler, ya shiga saman uku rabo. 1936 ya da wani cin nasara: da baki dan wasa daga kasar Amurka Owens iri takalma "Dassler" lashe 4 złoty samu lambar kuma saita tafi 5 records. Shi ne mai cikakken nasara ga German kamfanin. A wannan shekara, da tallace-tallace sun tashi zuwa rabin miliyan Jamus alamomi. Daya factory ba su da isasshen, kuma nan da nan ya bude wata biyu ɗan'uwansa.

yaki

Tare da tasowar da Nazi jam'iyyar Dassler shiga da shi. Kuma da farkon yakin duniya na II, suka fara samar da soja takalma. Sa'an nan Rudy ya yanke shawarar ya yi yãƙi a cikin bukatun kasar, da kuma Adi Dassler (ga photo a cikin labarin) da aka tsunduma a samar. Bayan da yaki, da gazawar da Jamus Herzogenaurach yanki da aka shagaltar da American sojojin. Adi ya samar da dawakai for American 'yan wasa. Kuma a wannan lokacin a cikin gida da kage zaunar Yankees. Adolf matar ya dauki dukan datti aiki da kansu. Ta ko da digging a cikin lambu da kuma kulawa da dabbobi da yawa. A shekara daga baya, da Amirkawa sun bar, da kuma zo da baya daga POW sansanin, Rudy.

abu akan sake haihuwa

By 1946 kamfanin ya a cika tasgaronsa, da 'yan'uwansa Dassler fara daukowa daga karce. Staff biya a irin, waɗanda samu daga masu itace da yarn. Bayan shekaru biyu, ubansu ya mutu, sa'an nan da 'yan'uwa yanke shawarar raba kamfanin shiga kashi biyu. Akwai biyu masana'antu amfana - kowane daya. Company sunan, ma, ya canza. Adi da ake kira da kamfanin "Addas" da kuma Rudy - "Ore".

Amma bayan wani lokaci ta zo da wani m Adolf sonorous sunan, wanda shi ne har yanzu mafi shahara daga cikin wasanni kamfanoni a duniya - "Adidas". Ruda aka sake masa suna a Puma. A alama "Dassler" bace daga fuskar duniya na dare. A daidai wannan lokaci da 'yan'uwa sun zama mabiyin abokan adawar, duka a harkokin kasuwanci da kuma a rayuwa. Ko da yake ba wanda ya san abin da sanya su abokan gaba.

Kara da ratsi

Bayan rabuwar da ɗan'uwansa Adi Dassler, wanda biography daga wannan lokacin, kamar yadda aka fara daga karce, ya zama tafin kafa mai a cikin m, kuma ya yanke shawarar cewa alama ce sabon m zai zama uku hanyoyi maimakon biyu dasslerovskih. Bugu da ari, a cikin shakka tafi dukan dabara. Alal misali, ya ƙirƙira takalma da m zangarniya na roba. Sa'an nan, a cikin 1950, ya ƙirƙira musamman kwallon kafa takalma yi wasa a mummunan yanayi. Kuma a shekara ta 1952, mafi yawan 'yan wasa da aka shod tare da "Adidas".

Next, ya yanke shawarar da ba a iyakance ga samar da takalma da kuma fara haifar da jakunkuna da wasu na'urorin haɗi, da kuma tsare-tsaren - kaddamar da samar da tufafi. Kuma a cikin wannan da ya taimaka da Willie Zeltenrayh. Ba da da ewa sayarwa bar tracksuits da uku ratsi a tarnaƙi, kuma a kan hannayen riga, wanda aka alamta cikin m "Adidas".

ci gaba

A babban rabo mafi girma ga Adi Dassler ya da nasarar da kwallon kafa tawagar a gasar cin kofin duniya a Jamus. All tawagar 'yan aka shod da ado a wasanni kit daga "Adidas." Shi ne mai Tarurrukan ba kawai kamfanin amma kuma dukan ƙasar, wanda a karon farko bayan da faduwa a yakin da ya lashe. Tun daga nan, ya zama tallata kai tsaye zuwa filin wasa. Tun daga nan, da kuma fara da harkokin wasanni. Monument Adolf Dasleru - kafa na shahara a duk faɗin duniya, m "Adidas" - an saita dama a cikin filin wasa.